Video clients Questionaire – Elite Media Productions

Client Questionnaire (CQ)

NOTE: Completing this questionnaire will help us to understand your video expectations, as well as create a more accurate quotation for you. Not all of the questions may apply to your situation, but please give us as much information as you can

Phone

Name *

Organisation

Email Address *

Phone Number *

(1). What do you want the video to achieve?

Inform the Public

Train / Educate Staff or Volunteers

Increase Brand Awareness

Launch a New Product or Service

Lead-Generation / Attract New Customers

(2). Describe your target audience demographics (age, gender, income, marital status, education, location, interests, etc)

(3). What do you want/expect the audience to do after watching the video? (call-to-action)

Go to a landing (web) page

Purchase a product (click-to-buy button)

Perform a task (i.e: donate, attend or participate, visit your business, take a position, etc)

(4). Where will the video be seen or hosted?

Website

Social Networking sites (YouTube, Vimeo, Facebook, etc)

Tradeshows

Email link

Public display

(5). Will the video be:

Part of a larger presentation

Stand alone

Part of a video series

(6). Video Content: Provide a description of content and any key messages which you want the video to get across:

(7). What is the target video length? *

30 seconds (commercial) 60 seconds (commercial) 2 minutes 3 minutes 5 minutes 5 minutes Documentary/ Feature

(8). What style and format do you want the video to have?

Documentary—Informative program with a voice-over narration accompanying the visuals

Lecture—Visuals, usually with narration or presenter

TV Magazine—Presenter provides information in different sections, in a lively and informal style

News—Presenter provides information on different topics, in a formal style

Drama or Role-Play Reconstruction—A story (fact or fiction) produced using actors to play the characters. A reconstruction may also have a supporting narration.

Product trailer/elevator pitch—Short 1-2 minute video

Motion Graphics—Narration voiceover with animations, images, and text

Animation / Cartoon

Customer Testimonial

Corporate Officer / Executive presentation

Multiple selection is allowed

(9). Describe the overall “tone” of the video:

High energy Medium energy Low energy Persuasive Informative

(10). What production elements do you require?

On-screen presenter

Voiceover narration

Corporate officer (CEO, VP, Director)

Talent (for role plays, reconstructions, professional presenters, etc.)

Customers for testimonials

Graphics (charts, diagrams, bullet-points, etc.)

Video footage

Music

Key photos / 2D and 3D images

Animation

Multiple selection is allowed

(11). Click items which you already have?

A logo

Music jingle

Corporate colours

Generic motion graphics

Corporate fonts

Generic Voice Over

Multiple selection is allowed

(12). Indicate locations where shooting and/or photos will happen (Separate with comas ,)

(13). Is there a sample video online that is similar to what you want to create?

YES

Insert URL i.e(youtube, vimeo etc links)

(14). What is the development timeline? When can the planning and scripting process start? What is the deadline date for the finished video product?

Upload files if any

allow the uploading to finish

How well did you understand the questions

Web Site
Your Details

First Name

Last Name

Email Address

Phone Number

Comments / Questions

We’d love to hear from you!

If you have any questions, suggestions, comments, advice or thoughts, please get in touch. Always ready to provide you with more information about our highly-customized products

0724 227933
info@elitemedia.co.ke

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Client Questionnaire (CQ)

Web Site Your Details First Name Last Name Email Address Phone Number Comments / Questions

Your Details

We’d love to hear from you!

Web Site
Your Details

First Name

Last Name

Email Address

Phone Number

Comments / Questions